Save Face have been campaigning for the government to ban anyone other than GMC registered plastic surgeons who operate from CQC regulated clinics from carrying out liquid BBLs since 2023. We launched the campaign after receiving reports from women who had suffered life-threatening complications at the hands of practitioners with no medical experience who were unable or unwilling to help them when things went wrong.
Ricky Sawyer has emerged as the most frequently reported practitioner, with more complaints filed about him than any other provider. We worked with the BBC to expose his relentless exploitation of women who attend his clinics in the belief that they are undergoing a risk-free procedure. We have supported nearly 40 women who encountered complications after treatments with Ricky Sawyer. Many of these women were neglected, blocked, or misinformed—told that their serious symptoms were "normal". Sawyer's practices underscore why the Government must act quickly to address these high-risk procedures.